Job Description

Marketing and Outreach Officer | Hayes, Hillingdon

A forward-thinking and values-led organisation is seeking a Marketing and Outreach Officer to support marketing, communications and outreach activity across digital and in-person channels.

This is an excellent opportunity for a creative, organised and proactive individual with practical marketing experience to take ownership of content, support recruitment and engagement activity, and help grow the organisation’s reach and profile.

The Role:

• Create engaging, on-brand marketing materials for digital and print use

• Plan, create and publish content across social media platforms, particularly Instagram and TikTok, to drive reach, engagement and interest

• Write clear, engaging copy for social posts, emails and promotional materials

• Support and attend outreach events and activities, including occasional early mornings or evenings

• Work closely with colleagues to ensure marketing and outreach activity aligns with organisational values, tone of voice and objectives

Essential Criteria:

Qualifications & Experience

• Educated to Level 3 (A-levels or equivalent)

• Practical experience in marketing, communications, digital content or outreach, gained through education, volunteering, placements, freelance work or personal projects

Skills & Knowledge

• Confident using design software to produce high-quality marketing materials

• Comfortable using social media platforms, particularly Instagram and TikTok, to promote an organisation and drive engagement

• Strong written communication skills, with the ability to produce clear and engaging copy

• Confident verbal communicator, comfortable engaging with young people, families and external audiences

• Good IT skills, including Microsoft Office or Google Workspace

• Strong organisational skills with the ability to manage multiple priorities and meet deadlines

• Willingness to support events and outreach activity, including occasional early mornings or evenings

Personal Attributes

• Creative, proactive and enthusiastic

• Professional, reliable and well organised

• Willing to learn, take feedback and develop skills

• Able to work independently and as part of a team

• Strong alignment with organisational values and ethos

• Clear commitment to safeguarding, equality, diversity and inclusion

Desirable Criteria:

Qualifications & Experience

• Degree (or working towards one) in Marketing, Communications, Media, Business or a related field

• Experience working in education, youth, creative or community settings

• Experience supporting recruitment, outreach or growth campaigns

Skills & Knowledge

• Experience planning or contributing to social media content calendars

• Basic understanding of social media analytics, including reach and engagement

• Ability to capture and edit short-form video content

• Familiarity with brand guidelines, tone of voice and visual identity

• Experience using email marketing tools or CRM systems

Personal Attributes

• Confident representing an organisation externally

• Strong eye for design, presentation and detail

• Ambitious and keen to progress within marketing, outreach or communications

This is an excellent opportunity for a Marketing and Outreach Officer looking to develop their career in a creative, people-focused organisation with opportunities for growth and progression.

Marketing and Outreach Officer | London